It’s Hip to be Square!

Posted on December 12, 2010

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There was a time when being called a “square” was a bad thing, but a new San Francisco based company is looking to change all that.

Square is a new application that enables anyone to accept payment cards using their mobile device and the convenient card reader.

The app is currently compatible on:

  • iPhone, iPhone 3G, iPhone 3GS, iPhone 4
  • iPod touch (2nd generation or later)
  • iPad
  • Motorola Droid, Droid X
  • HTC Nexus One, Droid Incredible, Evo, Desire, Hero (With Android 2.X)
  • Samsung Galaxy S Series, Intercept
  • LG Ally
Once you sign up for Square you will need to provide an U.S. address, your bank account and Social Security Number. For those concerned about the security of such an app, Square assures you that they take your security “seriously” and explain in detail what protocols they take.

Square’s server and network infrastructure is located in an unmarked, hardened data center. Physical access and procedures for this facility includes biometric hand-scan door locks, 24/7 & archived video surveillance, written physical access logs, fire suppression & alarm systems, as well as backup generator & UPS power. – Square security & compliance

Wow, sounds like even Ethan Hunt couldn’t get in there.

There is no contract, no PCI-compliancy costs, no monthly minimums, no additional fees from the card companies, and no termination penalty. Another perk is that currently Square will ship you their card reader for free and email you when it’s on the way.

Customers sign the screen with their fingertips after a purchase and can even enter an email address to receive a digital receipt.

The only cost for using Square is as follows:

2.75% + 15¢ for a swiped payment

3.5% + 15¢ for a manual (keyed-in) payment

For more information you can visit their site at https://squareup.com/

So in conclusion, nerds are in, technology is king and “it’s hip to be square”.

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